Story

I learned to read the land in the field.

Nine years in brief: from the shop counter to the back office, and from there to my own name.

Beginnings

Raised in trade

Before real estate I ran my own business. I grew up knowing both sides of the counter: buying, selling, negotiating and, above all, earning trust. At some point the work grew too small for me; I was looking for a field that would bring out my potential.

2017

Starting in the back office

I entered the industry from the operational side. My first transaction was a land sale in Altıntaş, Aksu: the very ground that is my specialty today. What I learned that day has stayed with me: this business is not about listings, it is about process.

Teaching years

Teaching while learning

At Tam Nokta Neo I accompanied consultant training programmes and shared what I had learned in the field under the title "Experience Sharing". My broker Hülya Tükenmez opened doors for me and for many other women; I will always remember what she gave to this profession.

My own brand

From zero, under my own name

Within Choose Real Estate, together with my dear friends Hande and Can, I founded my own firm. I set aside every title and started again simply as "Leyla Yıldız": this time focused solely on investment consultancy.

Today

The whole process, one hand

My specialty is land, revenue-sharing developments and off-plan sales: the whole journey of an investment that begins with soil and continues as a home. Almost all of my transactions run off-market. What I explain on screen and what I do in the field are the same thing: matching the right land with the right project at the right time.

"When you buy a watermelon you first say what you want: red, juicy, sweet. You discuss the price last. Investment works the same way: first the need, then the benefit, and the cost at the very end."

My working principle